RCI Scout

Mobile App

About The CompanyRCI Scout is a unique community spirited property regeneration company that puts local residents at the heart of its mission to build happy,
safer and cleaner communities across London.

Our primary strategy to achieve this goal is through working closely with local authorities and empowering and incentivising local residents (Scouts) to identify unused, abandoned, derelict, unsightly, dilapidated properties including private sale residential homes, which might be in urgent need of our investment and regeneration services.

Objectives

  • Provide greater device accessibility through Responsive Web Design
  • Improve organic SEO search results and boost overall conversion
  • Design an easy way for users to subscribe to newsletter and marketing automatons
  • Create an easy and flexible blogging platform to help connect with clients

Prototyping

Having relied of Enable’s consulting services for a number of years, our principal was already
well attuned to the working style of the company’s founder, Nick West.
The existing website, although serviceable, required a boost of inspiration.
A big part of the company’s appeal is Nick’s persona and voice. And so, with a
dash of personal insight, our team set about updating the website’s look and tone.
We kept the company’s compelling core values intact, while retooling the layout
for optimum user engagement.

Bringing It All Together
The new website is a better reflection of Nick’s current business model and personality.
In terms of a selling strategy, who better to attest to the quality of a business’s service
than its clients? We implemented a case studies page touting the company’s success stories
and ideology. On the development end, our team ensured prospective clients would have no problems
signing up for webinars or the newsletter. With a designated log in for existing members, and a
series of strategically placed calls outs, the new website is ready for business.


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